About Us

Assan’jo (Our’s in Sindhi); is a unisex clothing boutique brand of thoughtfully designed and curated pieces that are encouraged by the idea/notion of being versatile, expressive, exclusive and explorative. Unrestricted in ways. A curation of Free flow concepts; that explores different styling, design and material with the aim of having a complete smart casual wardrobe.

With the focus on having relaxed and classic comfortable silhouettes; Assan'jo experiments with a number design philosophy extending to boho, retro, tropical, chic, couture and smart-streetwear with an underlying intent of creating understated, minimal and comfortable pieces that will style itself.

Assan’jo is a community of fashion-forward people who want to stand out from the mundane and who chose the art of putting together outfits as a way of expression. 

Assan’jo comprises of two lines; an exclusive one which consists of made to order fabrics, in house and licensed designs; and a boutique line of thoughtfully sourced fabrics and designs.